SOCIAL MEDIA CAMPAIGN STRATEGY PROJECT – 1

For this Project, I was asked to create a Social Media Campaign Strategy

DEVELOP A SOCIAL MEDIA STRATEGY FOR A SMALL BUSINESS 

What social media channels do they currently use? Investigate their social media use and who their target audience is using analytics.

Choose one of the social media channels that the small business owner uses and can be improved or does not utilize.

Develop a social media campaign for the business based around that social media channel. Ensure that that social media channel makes sense for the type of business you choose

DEVELOP A SOCIAL MEDIA STRATEGY-Suggested Changes

What is your social media campaign description and main objective? What tangible goals have you set over what timeline?  

DEVELOP A SOCIAL MEDIA STRATEGY-Description & Reasoning behind Campaign Choice

Do not launch the campaign. Instead present examples of what kind of content, promotion, engagement, or advertising you would use to meet your marketing goal.

How are you using analytics to adjust and learn from this campaign?